A good newsletter fosters connection and trust with your audience, boosts ROI, and gets conversions. Most of all, an effective e-newsletter strategy creates a meaningful relationship with your target audience. ...
Email Marketing is a Powerful Tool When Used Properly [caption id="attachment_2824" align="alignright" width="285"] Planning and a keen knowledge of your target market are the key to a great email marketing campaign.[/caption] If you are able to master the do’s and don’ts of email marketing, it can help...
There are countless myths out there when it comes to email; Monday is the best day to send an email, morning emails get faster responses, social media is replacing email, and of course, email is dead. Sure social media rolled in like the new kid on...
By now, you've likely heard of Canada’s Anti-Spam Legislation that will be rolling out on July 1st. If you haven’t, or if you don’t think it applies to your organization, reality check: it does, and it’s time to get brought up to speed....
One of the greatest ways to increase revenue within your business is to reach out to your existing client database. Your clients take the least amount of convincing when it comes to getting them to choose your company over the competition. They’ve worked with you...