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The Importance of Your Domain Name

Join the Internet Gold Rush And Claim Your Domain Name Before Someone Else Does

Having a domain name is essential to any online marketing strategy, it’s the brand name that your customer will identify with. Getting the right domain name could make or break a website! Do you ever wonder if your visitors actually remember your address, or have to look it up each time?

It’s hardly surprising that in the space of a few years, the .com domain has become a precious resource to ebusiness people, but try finding an available domain name which can be related to your business. Virtually every imaginable word or phrase has been officially bought from Network Solutions and is either being used as a portal or being sold for a huge sum of money.

The .com domain is the flag of the Internet, and with most web addresses ending in .com, that’s hardly surprising. But now that you’re unlikely to get the domain that you’re looking for, why not try an alternative?

Hyphenation

For instance, if you were originally looking for carsonline.com, why not try something like cars-online.com or cars-online-now.com. Even though this method may leave you with a domain similar to what you wanted, it isn’t exactly the most memorable of domains. If people can’t remember it, then they won’t come back unless someone tells them to. The aim is to get people to know your brand inside out, and that includes the address!

Co-venture or Auction

If you’re certain that the domain you want is destined to be yours, and someone else owns it, it’s likely to be in an online auction. Although this can be quite expensive, you can pick up some very good deals if you shop around properly. But ask yourself if you can afford to pay $15,000 instead of getting a different domain? Otherwise, if the owner is willing, he might be willing to let you use the domain in exchange for some of the profit, or using his design company for instance. But is it always necessary for you to get that exact domain for your customers’ convenience?

The Alternative Domain Ending

Second generation domain names are now becoming increasingly more prominent on the internet, ones like .nu .to .cc and .uk are particularly fashionable. The advantages of having an alternative ending are numerous. Obviously, these domains are much more available. That means that you can have more or less whatever you like, and people will remember the whole address, rather than just a complicated string of words. Your customers are much more likely to remember cars.cc than cars-online-now.com. As well as that, an alternative domain is likely to be much cheaper and far easier to edit or transfer than a Network Solutions domain.

The Alternative Domain Ending

Second generation domain names are now more prominent on the internet, ones like .nu .to .cc and .uk are particularly fashionable. The advantages of having an alternative ending are numerous. Obviously, these domains are much more available. That means that you can have more or less whatever you like, and people will remember the whole address, rather than just a complicated string of words. Your customers are much more likely to remember cars.cc than cars-online-now.com. As well as that, an alternative domain is likely to be much cheaper and far easier to edit or transfer than a Network Solutions domain.

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During our Website Audit with Larry and Keith, I learned where our company is missing the mark and how we can better the website step by step. I learned new terms such as PPC and landing pages. The Website Audit was very informative and very helpful. Larry and Keith used down to earth language to help explain the unknowns of the web to a lay man like myself.. It was extremely valuable!

Kelly Donahue, Graphic Designer

QSD Inc. (Formerly Quality Stage Drapery Inc.)

Tim was thorough and helpful as always with his recommendations and assistance.

Jarred Hagen, Project Coordinator & Co-owner

Sprott-Shaw Community College

I wished to personally acknowledge the site has increased our lead generation, traffic to our site and email responses increase. Your strategies and expertise have been proven to me that Think Profits.com are experts in the Internet field and certainly justify any service fees paid to your company. I am pleased to recommend Think Profits.com to any company that wants to take a serious approach to leveraging what the Internet can offer their business.

Dean Duperron, President

Burcon NutraScience Corporation

During my Website Audit, I learned of the inability of our website software to be fully optimized and some of the key attributes that Google requires/expects. Also, an SEO program takes time. I would sincerely recommend a Website Audit to other businesses. Nice office space

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Read Jones Christoffersen Ltd.

I learned about SEO – all 8 steps to getting onto page one of the search engines was very educational! I enjoyed the Monkey and Banana conversation/concept. I learned the concept of designing a site that embodies the BIG picture. The staff at Think Profits is very professional and knowledgeable!

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Mail-O-Matic

Really appreciated the breakdown of variations/versions of videos. Really helped in narrowing down applicable ideas to where we needed to be. Plus very beneficial as a ‘picture is worth a thousand words.’

Brenda Porter, Chief Operations Officer

Ace Laser.ca Inc.

During my Website Audit I learned much more information about my website and how to fix the problems. I would sincerely recommend a Website Audit to other businesses.

Alex Lahijani, Director

MVP Athletic Supplies Ltd.

I wanted to send a short note to thank you and your staff for all the work and expertise that went into the development and launch of our website. The whole planning and building process went smoothly with the help of your professional staff, and the finished product turned out far better than I imagined.

Truthfully, I was very skeptical at the beginning as to whether a website was going to do anything to grow our business. Since the launch of our website in February I can honestly say that we have seen positive results including several new customers who have come to us as a result of the site.

Shawn Hancheroff, Owner

Tulip Hill Clothing Store

We at Tulip Hill love our website! Thinkprofits.com has done a very professional, artistic and fashionable design for us. People have come into and store to comment on how professional it is and also congratulated us by email! I always know, whatever I asked of them, I get the best qualified answers and results. I would recommend this team to anyone!

Janice Ponce, Store Owner

Preston’s Restaurant + Lounge

We hired Think Profits to conduct a thorough brand audit and needs assessment to improve Prestons Restaurant’s position in the market. We have since engaged them to assist with the newly developed brand marketing through SEO and a social media strategy. Their expertise has become instrumental in our online marketing decisions. We have engaged the Think Profits team and look forward to working long term with their firm.

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CMS Real Estate Ltd.

THANK YOU! To your entire team for all your efforts assisting us in the CMS launch. We are VERY proud of the new website and appreciate your thoughtfulness, once again. Please be assured that I have recommended your firm numerous times and I will forward your referral request.

Think Profits was miles ahead of project target dates. They have great team efforts. Melissa is extremely efficient at design. She did a great job, clearly understood what we wanted and produced it! Vadim is laying out the website in such a manner that we will easily be able to manage on our updates. I would sincerely recommend a Think Profits.com Production Process to other businesses.

Maureen Macdonald, CMA, Owner

Habitat Enterprises Ltd.

During our Website Audit with Larry, I learned how to optimize our search, that we need to secure our website and how important it is to be number one. The information presented was extremely useful and the style was perfect for our company. I would sincerely recommend a website audit to other businesses. Great service and expertise.

Kevin Starke, Senior Analyst

Living Balance International Trading Ltd.

During my Website Audit, I learned about the whole internet business in general, keyword searching, security etc. I learned online strategies to become dominant in the market place. I would sincerely recommend a Website Audit to other businesses.

Chi Lippman

Vancouver’s Downtown Realtor

After having other companies provide my web-site services for many years, I did not really know what I was missing. Now I can now really appreciate the high level of service and amazing quality of product from concept to launch. My business will grow tremendously from the efforts of ThinkProfits.com and my only regret is not having hired them many years ago.

Larry Rahn

In-Side-Out Home Inspections Inc.

The website audit really opened my eyes to website copy writing and layout. Shawn’s practical, nuts and bolts approach addressed all my concerns and I am thankful for it. I would sincerely recommend this website audit to other businesses.

Vaughn Manley, President

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