The January Update – 2020
In this update Google is recommending users to put increased emphasis on E.A.T, expertise, authoritativeness, and trustworthiness. Content that aligns with these goals will see an uptick in their ranking. Your Money, your life niches got hit the hardest with this update, but results are showing that almost every category noticed a change. If you were effected by the update, we recommend taking a step back and looking at your your overall website and how you can improve overall.