Marketing Spend Not Working Like it Used To?
Has Your Yellow Pages, Radio Advertising and Poor Google Rankings Stopped Getting The Results You Want?
Kevin Korte knew he wanted to take a “wrench” to his B2C sales challenges. After founding one of the leading service provider businesses in Edmonton, he knew that it was going to take more than word of mouth to reach his growth goals. As the Owner and Director of Butler Plumbing, his days are full of supporting clients and staying hands-on to support his growing team.
In 2005, it was time for a change. After years of print-only advertising, Kevin’s in-depth knowledge of his local customers helped him quickly identify key opportunities in Butler Plumbing’s marketing. He turned to ThinkProfits to develop the company’s very first digital marketing campaign. The goal was to create an easy and effective for a digital advertising plan that would help expand Butler Plumbing’s impact and greatly increase ROI on expenditures.
“I didn’t know what SEO meant the first day I spoke to Shawn!
A lack of knowledge was my biggest obstacle to starting a campaign to grow.”
One of Kevin’s core strengths is knowledge of his clientele. In 2005, he could see that most of his customers were connecting with service providers online and didn’t feel that there was a clear way for Butler Plumbing to take advantage of the trends emerging in his local area.
Kevin’s primary goal for the campaign was simple: create an online presence that generated business! A lack of support and information created a problem. It was obvious that professional support was required to create a campaign that would succeed…and allow him to focus on what he does best in the business. With each day, the brand was suffering an untold loss of potential revenue and market traction.
“The realization hit that people definitely weren’t using the phone book as much as they had in the past. We knew it was time…”
How ThinkProfits Helped
“It was clear from the beginning that Shawn had a few years of experience under his belt already. ”
From the first meeting, ThinkProfits began crafting a strategy based on making all aspects of Butler Plumbing’s long term profitability stronger. Shawn wasn’t interested in simply throwing money at Kevin’s strategic marketing problems. Creating infrastructure for future growth while developing comprehensive solutions for the now was what the team began to collaborate with Kevin on from the first day of the campaign.
“They offered the complete package. Digital marketing was new to a lot of companies I interviewed. This was a team of professionals. I knew that from the get go.”
For all clients, the first step ThinkProfits takes is to pinpoint exactly where to optimize and implements research-based procedures. This ensures that every campaign has a scalable, data driven blueprint to success with the client’s unique customer base.
“Every time I need them, they are there as a team to support me.”
From ground level changes with campaign creative and metrics reporting structure to high level strategic impact planning, the solutions that ThinkProfits proposed to Kevin were explained down the smallest detail.
The onboarding process was easy, filled with practical steps and simple instructions. Shawn carefully connected each action to Butler Plumbing’s overall growth priorities. ThinkProfits also provides clients a soundboard for ideas on positioning and brand rollout; from brainstorming to the analysis of trends.
I contacted Think Profits after reading many of the other positive reviews. After working with many members of the team over the course of several months, I can say that the glowing reviews are well-deserved. I am thoroughly impressed with the level of their expertise and the attentive customer service.
I highly recommend Think Profits to anyone who is looking for an experienced full-service digital agency.
We hired Think Profits to help with our company's SEO results, and they did that and more! From day 1 they were impeccably organized and asked thorough questions about our company and strategy to ensure that we got the right results... and we have! Our inquiries have gone up *substantially* and so have our profits 🙂
Great presentation. Many new features that will grow our business.
I've actually been in the office and met some of their team. Their content developers are top notch, and they communicate so much better than these shops in Vancouver with remote/overseas developers. They have what I need, when I need it. Perfect!
We have used Think Profits for a few years now . The customer service and support you get from them is wonderful, any question or concern we have had they have answered or fixed right away. If you are looking for someone to help manage your social media presents they are the folks to talk to.
Since signing on with ThinkProfits less than 1 year ago, we are on track for the most consistent financial growth we have ever seen in the business! Our inbound leads have increased by at least 3x with high quality clients ready to purchase. Last month was one of our best ever for client income with nearly $50k in bookings in April. I am absolutely blown away. We have received everything we were promised with this team and then some. We have worked hard over the last several years to create a great service offering and systems. Stellar digital marketing is the final piece of the puzzle to create the sustainable, predictable and profitable business that we've always wanted! Thank You T/P!
Think profits team is top notch. High skilled professionals, as well as bring in a family feel to client relationships and work. I would recommend it as a good place to work, as well as a good avenue for digital marketing services.
I am thrilled with the professionalism, results, knowledge and accessibility of this team. They have gone above and beyond to comprehensively support our digital marketing efforts. I can't imagine a better team to work with as we solidify our digital marketing strategy. ThinkProfits has my highest recommendation for businesses looking to create a reliable marketing plan with a team that knows the field like no other! If I could give six stars, I would.
Do you want to increase your phone calls, web forms, and get on page 1 of Google with your website?
Yes Truck signs still work great but Digital Marketing has changed things for example:
Most of our clients come to us because the old methods aren’t producing like they used to:
And many clients also want to improve their scheduling and billing processes to save on expensive and inefficient operational labor costs:
No matter where your business is located in the United States or Canada, our clients have a common goal, taking charge in their local market, growing their business by getting more leads and calls every day, week, month and year. That’s exactly what we do!
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