In the era of digital marketing, businesses need to build their reputation not only by word-of-mouth but, more importantly, through their online community. Social media marketing aims to attract your target audience’s attention and gain website traffic through frequent posting and engagement on your various social media channels.
A social media marketing strategy allows businesses to update their stories, build a company voice, interact with customers directly, and ultimately, increase sales and profit. How customers perceive a business is based on the content you produce and display across the social media world. Don’t fall behind the competition and lose potential clients because you do not have a robust online presence! Interact with the target audiences you seek to convert into leads with curated posts that fit your company voice the best.
Moreover, a strong social media strategy is vital for both ecommerce businesses and businesses that do not have a store front. A strong social media presence lends authenticity and trust to your brand which therefore drives conversions and increases your company’s bottom line.
Studies show that upwards of 85% of consumers find local business information online which means that business owners need a way to see what their customers are saying and manage their online reputation. Today’s modern customers are more willing to check posts and interact with business on social media platforms than they ever have been before. The value of social media marketing is more than an online presence for your business – in most cases, it is how you make your first impression!
Here are some reasons you should market your business on social media.
To start with, you could introduce your business and increase your brand awareness by updating related content on social media platforms.
In addition, you could easily promote a new product and service by posting an image, a video, and/or related content. This tactic drives traffic to your website and physical store by converting prospects into leads.
Finally, people use social media to share their experiences, leave comments, and ask customer service questions. Most importantly, customers use your online voice to see whether you are a trusted business, respond thoughtfully to customer inquiries, and see what other customers have to say about your brand. You will establish a better customer relationship by being more active on your social media channels.
Think Profits has been in business for over two decades and in that time, we’ve learned a thing or two about online strategy.
Your online social media marketing strategy needs to be unique and customized for your specific brand and target market.
Whether you are a large corporation, a manufacturing company, a retail chain with multiple locations, or a small family-based business, Think Profits has the knowledge and experience to help you increase your online presence through social media marketing.
Each of our clients is unique and the way in which we work with them needs to reflect this. Whether you need a lot of help with your day-to-day social media marketing needs or you already have someone in-house who just needs assistance, our team of professionals are eager to partner with your business.
What makes Think Profits unique in the social media management world is that we have our own software.
Our Think Reputation Management software allows you to post simultaneously across all desired social media platforms in one easy step. Save time and schedule posts in advance with our one-stop dashboard. This dashboard displays a wealth of data, including what competitors are saying, what keywords social media users are using, and how your listing information is portrayed across all online channels.
This valuable information allows you to market your business more accurately as you can gain import insights into how your customer base interacts with you, what your competition is doing, all while saving you time and energy.
For over 20 years we have strived to generate the outcomes customers expect, with the care they need. That’s precisely what we’ve done with our Social Media Management Program.
Our team of social media marketing professionals sets us apart from any other social media management company out there. Our team’s knowledge will help make your ultimate marketing goals a reality. No matter what your budget may be, our sales representatives will respect it and work with it to develop a strategy that will generate positive results.